Thursday 8 December 2016

A Preview Into the Rise of New Technologies in Web Development!!!


Web development as a field has been evolving with the passage of time and there is no abundance of talent in this field. Both open source and closed source technologies are being used in this field in order to deliver rich results that can elicit the right response from the users. The market consisted initially changed from static websites offering uni-dimensional flow of information to dynamic websites that enabled two way flow of information. Webmasters could see the face of their audiences and web 2.0 ushered a different kind of revolution that snowballed into the social media revolution powered by plenty of cloud based storage coming with each new service being launched.

It Started with Html Until .NET Came In


Earlier static websites offering information ruled the roost. Then the next phase brought in portals (cluster of websites) where a customer could log in and see personalized content based on his preferences. When the portals grew in size, they were connected with a database and windows proprietary platform; the .NET framework offered a secure, scalable platform for creating database driven websites and web applications that solved real life challenging problems, helping businesses to innovate and expand rapidly using the web as a force multiplier. Some companies decided to disband their offline operations completely and focussed completely on servicing customers through the web. Freelance Web Designing, Education, travel, ecommerce businesses flourished through this route. And it showed the way for companies to move forward in the web space.

Open Source Web Development


In this field the game is about frameworks and content management systems that enable companies to run marketing campaigns that can fetch them the much needed revenue. Drupal, Joomla, Wordpress, Php/Mysql/ visual cart and many such technologies help web developers build feature rich highly functional websites that are secure and can be updated in real time. There are a lot of news content websites that are being run based on these platforms. The advantage surely lies with Wordpress in terms of convenience and the fact that it pings all search engines whenever content is refreshed or new content is uploaded into the system. Innumerable word press themes are being offered that offer high affiliate income and the ability to create hundreds of websites and manage them from one platform.

Web and Mobile Applications are the Future


Yes, anyone tracking this industry for long will tell you that young, old and adult are using the web more and more for their everyday needs. Social media powered by open source web frameworks is the media of the future. Other evolving photo blogging and video-chatting platforms have taken on the interest of users and this field is getting interesting with each passing day. Bigger players are now thinking of evolving new frameworks and improving upon existing frameworks to ensure that they retain much of the mindshare and market-share in a market that requires new technologies to meet the demands of its ever growing base of users. Top notch talent is also entering this field and making it better with each passing day.

Wednesday 30 November 2016

Blogging: How Web Logs Captured the Imagination of the Universe!


In order to understand how blogs made their appearance in the mindscape of users, you need to understand the history of the internet. Blog is a short form of WEBLOG that blogging websites allowed users to create ever since the internet was opened to the public in 1991. Though, it was developed as a research project in 1968 as ARPANET, an acronym for Advanced research projects agency network.

A Peek Into the History of the Web

The idea of developing the internet was to develop an indestructible tele-communications network that could withstand a nuclear attack. And therefore the internet came into being as a network of interconnected computers that enabled scientists to share a file with everyone in their peer network by sharing the uniform resource locator of the file with everyone. This went on for 23 years when military establishments, scientists and academics used the internet for a limited period only. It was in 1991 when Tim Berners Lee released a research paper that enabled universal access of each website by wrapping the domain name server with the IP address. His paper was accepted by the scientific community and an international protocol was developed for developing web pages and html and xml languages came into being.

Blogging as a Branding Tool

Initially netizens could not decipher the true power of blogging as it was used as a daily diary kind of functionality where they could write their daily thoughts and share them with close friends. But later on companies realized that bloggers who had a huge fan following could become opinion makers and opinion terminators and influence the purchase of the brand that represented the product of the service. Millions of blogs came up as blogging became a tool to showcase knowledge, skill, talent and depth of reasoning and comprehension ability. Photo blogs emerged and so did video blogs along with picture blogs and even websites turned into a blog.  Companies started advertising on highly popular blogs opening a vast revenue stream for those who could express themselves with the written word.

Internet visibility optimization began for blogs with the emergence of Google!

When blogs became uncountable, the challenge became to come on top of search results for certain keywords phrases that defined the essence of the brand.  Copy-writing took a different turn with keyword phrases being dispersed within the body copy to help search engine bots match the keywords entered in the omnibox of the search engine with the phrases mentioned in the text. Slowly these strategies began to yield fruit and an entire industry of search engine optimizers came up that drew content from content writers and marketed it heavily across the web.
Blogging became better defined with the emergence of article directories where proper articles were submitted with summary, author description, subheadings, and catchy headlines became the norm. Social bookmarking sites became a force multiplier for bloggers as every good blog could be shared to a database and these sites pinged other readers, each time an entry was made into these sites.

With each Google update, the need for longer, high quality blogs has been increasing and original high quality content has been rewarded by the market throughout the history of the internet.